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Capturing Treasury’s Next Golden Goose

Feb 6, 2019 10:45 am

Track: Treasury Management

Industry analysts have hailed the small and midsize business market as treasury’s next golden goose. Many reports confirm that strong demand and willingness to pay for business mobile RDC could help banks gain traction with America’s 28 million small businesses.  But some banks have found that getting treasury management products into the hands of SMBs isn’t a straightforward approach. This session, led by banking industry icon Jack Hubbard, will help treasury leaders think differently when it comes to developing effective, profitable strategies for selling business mobile RDC. Discover realistic, tried-and-true approaches to leverage in the treasury management department and across the enterprise to capture this untapped market.