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Distilling Whiskey and Wisdom: How to Build Business Resilience

Mar 3, 2021 3:15 pm

Track: Promo

This session will raise your spirits — and deliver operational tactics that have successfully supported business continuity for Uncle Nearest Premium Whiskey, a brand inspired by the first African American master distiller on record in the United States, Nathan “Nearest” Green. Uncle Nearest taught Jack Daniel to make Tennessee whiskey more than 150 years ago. Thanks to smart leadership throughout the pandemic, his brand — and his legacy — continues to endure and prosper. Find out which steps the Uncle Nearest team pursued to deliver sustained performance and stability amidst the most dynamic business environment of our time.