Leveraging Digital to Create a Differentiated Business Experience

Feb 6, 2019 1:30 pm

Track: Treasury Management

Time-starved small businesses demand convenience and self-service capabilities from banks. Today, banks have access to new digital opportunities to differentiate themselves in the eyes of this important market segment. During this session, Huntington National Bank’s SVP Brian Hinton shares why his bank is embracing advances in technical innovation to establish holistic digital relationships with the small business customers they serve, while at the same time using digital experience to attract prospective clients. Join this session to get perspective on opportunities to leverage digital capability to transform customer experience that also delivers a differentiated business experience!