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Reimagining Financial Marketing in a Post-Pandemic World

Mar 2, 2021 12:45 pm

Track: Cloud

The COVID-19 crisis has created a wealth of new opportunities for financial marketers. But how do you replicate the benefits of human interaction in an increasingly digital world? In this session, Financial Brand co-publisher and host of the Banking Transformed podcast Jim Marous will address emerging marketing channels, innovations in data and personalization, and marketing the digital transformation process. He’ll also discuss the importance of building consumer trust through branding and community investment.