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Small Business Banking: Before and After COVID-19

Mar 4, 2021 2:00 pm

Track: Check

The same small businesses that have been hit disproportionately hard by the pandemic have historically been the most devoted branch users. According to many experts, unmet needs within the small business segment represented a major opportunity for banks in the pre-COVID world. Now, their needs will be even more urgent as owners battle their way toward recovery. This session will explore how the behavior, needs and expectations of small business customers is likely to change, and how banks and credit unions can proactively and profitably satisfy this critical segment.