The Winning Playbook: How to Compete With – and Defeat – Fintechs

It takes more than an ACH scrub to get a leg up on fintechs. It requires smart data analysis to uncover hidden opportunities, followed by an account-based marketing strategy to claim the business. In this powerful discussion, our panel experts will address how to identify high-value commercial demand deposit account holders, expose the weaknesses of their merchant services providers, and pinpoint the data that will move the relationship needle back to you. Learn how to outmaneuver and outsell fintechs for the win.