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Jody McCrary

Director, Go-to-Market Strategy, Q2 Innovation Studio

Jody McCrary has spent nearly 15 years in the financial services industry, working with financial institutions (FIs) and fintechs to uncover meaningful market opportunities. She has been with Q2 since April 2020, leading go-to-market efforts for Q2 Innovation Studio. Jody works to align Q2’s FI customers with strategies that make delivering world-class products and digital experiences more approachable than ever – from embedding fintech solutions into Q2’s digital banking platform to enabling FIs to create unique digital experiences easily.

Before joining Q2, Jody spent ten years at Kasasa, where she helped FIs across the country attract, engage, and retain account holders. A member of the Kasasa brand launch, Jody held a variety of marketing and leadership roles – all focused on guiding customer FIs to differentiate and win in a cluttered, fragmented market landscape. Jody also co-founded an app called Swoovy that connects people through philanthropy and helps nonprofits meet their volunteer needs. She remains involved as a strategic advisor.

Jody lives in her hometown of Austin, TX, and holds a bachelor’s degree in mass communication from the University of Tennessee at Chattanooga.