Rich Goldman

Rich Goldman and Competiscan have redefined how companies track their competitors and gauge the impact of their own marketing and communication footprints. As the leading and longest-tenured expert in direct and digital marketing journey insights, Rich has spent the past 17 years serving the market intelligence and product development needs of clients, tracking marketing activity within key segments including business owners, insurance producers, financial advisors, mortgage brokers, and more. Rich and his team frequently present Competiscan’s insights at key industry conferences and their data is often cited in leading publications. Rich holds a degree in business administration and management from Michigan State University.